Stop Dieting & Start Living

By Coach Anthony Santana

The only newsletter designed to actually help you improve your health, lose weight, and keep it off for good WITHOUT dieting, spending yours in the gym doing cardio, or overhauling your entire life. Join 500+ ladies improving their quality of life.

Recent Posts👇🏻

Dieting Is A lot Like Dating

Dieting Is A lot Like DatingBy: Anthony Santana Published on: 30/12/2025

Dieting works for many women, until it creates burnout, food obsession, and constant starting over.

Why I Do What I Do
Dieting Is A lot Like Dating

Why One Bad Meal Doesn’t Ruin Fat Loss (And What Actually Matters Instead)

Why One Bad Meal Doesn’t Ruin Fat Loss (And What Actually Matters Instead)By: Anthony Santana Published on: 27/12/2025

Still feel like one meal can ruin your progress? Learn how the calorie average works, why daily dieting fails, and how to lose weight without guilt, restriction, or starting over.

Weekly Tip
Why One Bad Meal Doesn’t Ruin Fat Loss (And What Actually Matters Instead)

About Me

Who is Anthony Santana?

Just a human obsessed with humans

Hey, I'm Anthony.

I’m a nutrition coach, behavior change specialist, and personal trainer for women who are tired of dieting and ready to lose weight in a way that finally feels doable.

After years of restrictive eating and overtraining, I had to relearn how to eat, exercise, and live in a way that didn’t revolve dieting and lose weight. That process shaped everything I coach now.

I help women in their 30s, 40s, and 50s lose 10–20+ pounds, feel strong again, and stop dieting all together.

If you want to lose weight in a way that fits your schedule, your obligations, and your lifestyle, you’ll feel at home here.

Coaching Programs

Join The New 1%

Stop Dieting & Start Living

SimplyFit Training App / Community

$27 / month*

*month to month / cancel anytime

Whats Included:

  • Access to 100+ weeks of detailed workouts & lifting tips (10+ workout programs)

  • Instant access to all future programs

  • Easily track progress and Pr's

  • 600+ movement demo videos

  • Modifications, substitutions, and scaling ideas

  • In-app timer to track workout time, rest periods, etc.

  • Weekly monitoring of energy, sleep, soreness, and recovery

  • Group chat access to get direct support from coach anthony

  • Weekly group coaching calls to get more in depth support from coach anthony

  • Massive resource library full of guides, meal plans, recipe pack, etc.

Who's is it for:

This option is for you if...

  • You need a training program that's doable from anywhere

  • You want to maximize your body composition results with intelligent program design

  • You already have a solid grasp on nutrition and just need the training side of things to enhance your results

  • You want a program that ADDS to your life rather than takes away from it

  • You enjoy the support and accountability from other community members who are doing the same workouts

  • You need help with form corrections

  • You understand the importance of a program that emphasizes progressive overload

SimplyFit Essentials Coaching Program

$147 / month*

*month to month / cancel anytime

Whats Included:

  • Initial macro prescription and personalized nutrition plan based on your goals

  • Bi-weekly 1 on 1 check ins to make adjustments based on results and how your body is responding

  • Accountability and support through our app message board

  • Video support on the psychology of behavior change and goal achievement so you know exactly what to do each week to make sure your results are sustainable

  • Simple meal guides and grocery lists to help with food choices and planning

  • Macro-friendly recipes

  • Bi-weekly support calls

  • Free access to everything that's included with the SimplyFit Training App / Community

Who's is it for:

This option is for you if...

  • You have a pretty good understanding of nutrition and just need a little guidance and support

  • You know the value of being accountable to someone other than yourself

  • You recognize that macro calculators are not getting the job done and you want to actually communicate with a coach who understands your needs

  • You prioritize sustainability and want to learn how to maintain your results for life

  • You value community and want to see others succeed as well

  • You feel like your nutrition is ok but certainly could be better

  • You don't feel like you need constant hand holding through the process

SimplyFit Premier Coaching Program

By Application Only

(limited spots available each month)

Whats Included:

  • 1:1 coaching support

  • Plans customized to client preferences - macro based, non macro based, or a combination of both

  • 24/7 access to Coach Anthony for questions, guidance, support, and accountability

  • Weekly check-ins to access progress and make any necessary adjustments

  • Unlimited phone calls as needed

  • Ability to work through complex situations like hormonal imbalances or gut health issues

  • Mindset support and improvements in your relationship with food

  • Making sure the plan suits your lifestyle to ensure permanent results

  • Free Access to everything inside the SimplyFit Essentials Coaching Program

  • Free access to everything inside the SimplyFit Training App / Community

  • Priority access to any upcoming challenges, events, and promotions

Who's is it for:

This option is for you if...

  • You recognize the value of working very closely with a coach who can hold your hand through the process

  • You feel like nothing has worked for you and need someone to get to the root of what's holding you back

  • You are tired of being on the diet hamster wheel and want to finally reach your goals and stay there for good

  • You are confused with all the conflicting information out there and just want to find what works best for you, as an individual

  • You like having a high level of accountability and support

  • You feel like there may be some underlying hormonal issues going on (examples include: perimenopause / menopause, autoimmune conditions, gut health issues, etc.)

  • You want to learn how to be healthy and fit for the rest of your life (and develop the ability to do this on your own)